TBR – COMMERCIAL TOOLS AND RESOURCES

Curious where to find the most up-to-date tools and resources to be successful in the commercial tire business? This 45 minute virtual
classroom offering provides learners with the best places to find
those tools, and how to use them more efficiently.  All Webinar times (CST).

TBR – PRODUCT BOOTCAMP

Getting ready to roll into the selling season, and want to know all about the latest products and programs? Join our Bridgestone Commercial Brand Managers as they update you on Bridgestone, Firestone, and Bandag so you can be successful this summer.  All Webinar times (CST).

Loaders – Choosing the Right Tire for the Operation

Are you wanting to continue to learn more about Off-the-Road tire sales or wanting to brush up on existing skills? This 45-minute virtual classroom offerings provides learners with the knowledge of best practices used in the field when choosing the right tire for the operation. All Webinar times (CST).

Earthmovers – Choosing the Right Tire for the Operation

Are you wanting to continue to learn more about Off-the-Road tire sales or wanting to brush up on existing skills? This 45-minute virtual classroom offerings provides learners with the knowledge of best practices used in the field when choosing the right tire for the operation. All Webinar times (CST).

Basic Farm Tire Technology

Learn tire basics including identifying basic farm equipment, learning tire industry tread codes (R-1, R-1W, R-2, R-3, R-4…), the differences between tread lug angles and performance benefits, basic tire construction, as well as, understand the performance differences between Bias, Standard Radial and IF/VF/CFO tire constructions.  This webcast is a great introduction for anyone new to the farm tire business.  All Webinar times (CST).

How to Master the AG Data Book

Master the Firestone AG Tire Data Book to increase your farm tire sales in this short half-hour webcast.  In the webcast you will learn how to read data book charts, understand how the data relates to equipment and proper equipment set up.  You will also learn how to use the farm tire RCI chart, how to control tractor power hop, as well as, use the data book inflation tables to find proper tractor tire inflation pressures.  Webinar times (CST).

Maxi Traction

Maxi Traction is a new line of Firestone tires created to deliver maximum performance. If you have a sprayer, combine or tractor that needs dependable tires, Firestone has you covered. All Webinar times (CST).

What we will cover:

• Selling Maxi Traction
• Powerful product attributes
• When new sizes are available

Creating Your Success Formula

During this 45 to 60-minute Webinar attendees will learn the science of selling, the 5 keys to building trust as well as the 6 keys to growing their business/territory.  In addition they will be introduced to a Fleet Penetration Checklist as well as my 5% Challenge…guaranteed to help them grow their business.  All Webinar times (CST).

Outsmart the Competition

During this 45 to 60-minute Webinar attendees will learn the characteristics of strategic competitors, the keys to creating a powerful unique value proposition (UVP) as well as how fleets are buying today.  In addition they will learn the importance of creating competitive differentiation, how to leverage the Bridgestone/Bandag/Firestone Brands to their dealerships advantage and become familiar with the concept of a Sales SWOT Analysis.

Stand Firm in Negotiations

During this 45 to 60-minute Webinar attendees will learn the characteristics of negotiation, traits of the best negotiators as well as how to sell to different types of buying behaviors.  In addition they will create an objection response library (ORL) learn how to sell value versus price and how to cost justify the Bridgestone/Bandag/Firestone solution even when it’s more expensive.